Bikes By Schwinn

A latecomer, the Predator took just eight percent of the BMX market. Schwinn also had a very successful BMX racing team made up of some of the best riders of the day. The Sting-Ray sales boom of the 1960s accelerated in 1970, with United States bicycle sales doubling over a period of two years. The Schwinn Bicycle Company was founded by German-born mechanical engineer Ignaz Schwinn (1860–1948) in Chicago in 1895. It became the dominant manufacturer of American bicycles through most of the 20th century. After declaring bankruptcy in 1992, Schwinn has since been a sub-brand of Pacific Cycle, owned by the multi-national conglomerate, Dorel Industries.

schwinn bicycles

Meanwhile, family income growth slowed, rising only about 15 percent over nearly a quarter-century. Americans without a college degree — who make up about three-quarters of the adult population — now earn lower wages in real terms than they did a generation ago. It continued to churn out the same heavy, tough-to-maneuver bikes that had been the mainstay of the industry for decades. “Durable? Yes. Lasts forever? You bet,” said Jay Townley, an industry consultant and former Schwinn executive. Richard Schwinn, a large, bearded man with the bearing of a lumberjack, now oversees an empire of 17 at a small custom bike factory in rural Waterford, Wis. All things considered, our Schwinn Bikes review should have shown you that this is still a reputable brand with a long list of good-looking models to choose from.

The company began operations in a factory at the northwest corner of Peoria and Lake Streets in Chicago. With the collapse of the bicycle market around the turn of the century, the company purchased March-Davis, a competitor which was operating on what was then the city’s far west side, and moved operations there. As Schwinn declined, another U.S. manufacturer moved into the breach. Unlike nearly every other major bike company, the three-decade-old Trek Bicycle Corp. still makes a considerable share of its bikes in the United States — any bike that costs more than $800, about 30 percent of its production. At its Waterloo, Wis., headquarters, about half of its 785 employees work in manufacturing, and the plant is expanding. An additional 440 Trek employees work elsewhere in the United States.

Chicago was a major bicycle manufacturing center at the height of the “golden age” of bicycling in the 1890’s. Upon his arrival in America, Schwinn quickly found work with the Hill Cycle Manufacturing Company and rose readily to mongoose bmx bike the level of plant manager. He managed the plant for two years while he searched for the time, place and money to launch his own venture. This he found with the collaboration of another successful German immigrant, Adolf Arnold.

One is a range of discount bikes offered by mass-merchandisers such as Wal-Mart, Sears, and Kmart. The additional line, known as the Signature Series, featured on their website, are higher-end models marketed through specialty shops. Its bike lines include cruisers, road, hybrids, urban, kids, and electric. The Greenville plant was not a success, as it was remote from both the corporate headquarters as well as the West coast ports where the material components arrived from Taiwan and Japan. The Greenville manufacturing facility, which had lost money each year of its operation, finally closed in 1991, laying off 250 workers in the process.

This is a great narrative, fully documented, about the Schwinn Bicycle Company from a business development and strategic perspective. There are a couple of excellent chapters here on the history of BMX and mountain huffy mountain bike biking trends. The price of an old Schwinn bicycle depends on how rare the model is and how well preserved it is. For example, a beat-up Schwinn bike that requires extensive restoration can only be worth $50.

Additionally, the bike also comes with a pair of three-pound dumbbells and a wearable Bluetooth-enabled heart rate monitor. Schwinn bicycle names such as “Super Sport” and “Superior” have been mongoose bmx bike re-used for different models over the years, in part to hold on to copyrighted names by periodically re-using them. This may explain why the Sports Tourer was renamed the Superior in 1976.