Waterford Precision Cycles

The Schwinn Bicycle company is the equivalent of a classic Cadillac in the bike world, they are just iconic. Urban bikes are ideal for the practical city dweller who wants to use their bike to get around quickly while running errands or commuting to work. With so many different types of bikes to choose from, it’s difficult to figure out the best one for you. Learn about the basic bike styles to see which one matches your style. The Sting-Ray sales boom of the 1960s accelerated in 1970, with United States bicycle sales doubling over a period of two years.

schwinn bicycles

Whether you are looking for a bicycle to meet your fitness goals or to surprise your little one, having the right bike will make a lot of difference. However, choosing the perfect one is challenging as there are a lot of options out there in the market. Road bikes are made with a lightweight frame and aerodynamic seating position.

Frank V. tried to stay true to the Schwinn law of quality over quantity, but in a rapidly changing marketplace, his inability to upgrade manufacturing facilities or anticipate new trends gradually slowed the company’s development. His successor, fourth generation owner Edward Schwinn, Jr. was no improvement. It was the first picket line in the company’s mongoose bmx bike history, and a death blow to Schwinn’s 85 year relationship with Chicago. The market is broadly divided into road, mountain and hybrid bike categories, with subcategories in each. Gravel bikes, designed for on- and off-road riding, are popular right now. The fastest-growing segment is e-bikes though they represent a small part of the market.

But the Schwinn bicycle of today is no longer the Schwinn of the 1950s and ‘60s. Jay Pridmore and junior author Jim Hurd have done just that in their book, Schwinn Bicycles, a 1996 publication of Motorbooks International, republished in paperback in 2001. Political and corporate history is littered with examples of the next generation relying on the past with a false sense of loyalty as the cause of their downfall. Tradition may work for the House of Windsor, but unless you want to end up as a statue – like a Schwinn in a bike shop – take this opportunity as your own and make something of it.

We also like the wide tires on 27.5″ wheels that not only improve comfort but also make the bike more stable and easier to handle. This bike boasts a comfortable aluminum frame available in step-over and schwinn bicycles step-through variations, paired with a Schwinn suspension fork that will eliminate vibrations. Unlike many other cruisers, Huron 7 has a 7-speed drivetrain, so it’s actually easy to pedal even uphill.