It has had sometimes high-profile spokesmodels, sometimes referred to simply as ‘faces’. As of 2008 the main spokesmodel for Estée Lauder was supermodel Hilary Estee Lauder NIGHT REPAIR Rhoda. In 2010, the company added three more faces to the roster, Chinese model Liu Wen, Puerto Rican model Joan Smalls, and French model Constance Jablonski.
In 1953, Lauder introduced her first fragrance, Youth-Dew, a bath oil that doubled as a perfume. Instead of using French perfumes by the drop behind each ear, women began using Youth-Dew by the bottle in their bath water. In the first year, it sold 50,000 bottles; by 1984, the figure had risen to 150 million. Lauder graduated from Newtown High School in Elmhurst, Queens, New York, and much of her childhood was spent trying to make ends meet. Like most of her eight siblings, she worked at the family’s hardware store, where she got her first taste of business, entrepreneurship, and what it takes to be a successful retailer. Her childhood dream was to become an actress with her “name in lights, flowers and handsome men.”
In his honor, she established the Joseph H. Lauder Institute of Management and International Studies at the University of Pennsylvania. Choose an Estée Lauder @set with perfumes, creams or other beauty care essentials. Mix and match your favorite Estée Lauder products and give your friends or loved ones a gift they’ll appreciate. In 2012, the company launched AERIN Beauty, a luxury lifestyle beauty and fragrance brand inspired by the signature style of its founder, Aerin Lauder.
Elizabeth ArdenBeauty pioneer Elizabeth Arden opened the doors of her first salon in 1910. Her company expanded internationally and changed the face of women’s cosmetics. She loved to brush her mother’s long hair and apply creams to her face. Through her uncle, a chemist, Lauder later learned how to make her own beauty creams.
In these monthly features, you’ll hear straight from the brands about the fascinating history of how one extra-special piece exceeded expectations and became a forever favorite. This month’s focus is on the best-selling overnight serum, Estée Lauder Advanced Night Repair. A product line in business is a group of related products under the same brand name manufactured by a company. Working for Estee Lauder makeup Estée Lauder, I have been able to learn quickly about products in a very short amount of time. I’ve been able to help narrow down exactly what a customer is looking for by asking them various amounts of questions. Most of the time even the customers don’t know what they want so with my own knowledge and experience I give them my advice to help them search exactly what they are looking for.
In 1964, they introduced Aramis, a line of fragrance and grooming products for men named after an exotic Turkish root originally used as an aphrodisiac. In 1967, Estée Lauder herself was named one of ten Outstanding Women in Business in the United States by business and financial editors. This was followed by a Spirit of Achievement Award from Albert Einstein College of Medicine at Yeshiva University in 1968. In that year, the company expanded again, opening Clinique, a dermatologist-guided (Dr. Norman Orentreich), allergy-tested, fragrance-free cosmetic brand.