They offer the only comprehensive product collection designed specifically for female cyclists, ranging from beautiful apparel to premium bicycles. For commuters, Liv offers the Thrive and Alight, both designed for fitness and commuting, while the Flourish is their beautiful dutch-style city bike. The brand has a significant number of women involved in every stage of the design, development and engineering process. This involves talking to the women that these bikes are made for, and working alongside sponsored athletes.
The team won further races at the Emakumeen Euskal Bira for Ferrand-Prevot and the 2014 Giro d’Italia Femminile for Vos. Vos followed this up by winning the inaugural La Course by Le Tour de France. We offer the only comprehensive product collection designed specifically for female cyclists, ranging from beautiful apparel to premium bicycles. Back in the late 1990s, Trek rolled out the first line of bikes built using women’s-specific design . These weren’t just fitted with different saddles to accommodate women’s typically broader hips. Instead, women’s-specific geometries promised to cater to female proportions .
Liv Racing Pro enduro rider Rae Morrison is featured training and riding throughout the hero video. Morrison, who is now at the pinnacle of her career, won every stage of Crankworx Rotorua 2020 just before shelter in place began and races were put on hold. The story lands with a rider winning the first ever UCI ESport World Championship, a historical moment reflective of the new ways professional athletes have continued to push themselves in competition. The products bearing the Liv brand represent a diverse range of purposes to meet the needs of every woman rider, from beginner to serious cyclist.
Winning race bikes have just the right balance of light weight, stiffness, and smooth compliance on the road. The all-new TCR Advanced delivers on all three and adds updated aero performance to make it a versatile performer for competitive road riders. With a new composite frameset that shaves every gram possible without sacrificing its pedal-stomping stiffness, the TCR Advanced is built for all-rounder road performance.
Thrive is billed as a fitness bike, and is essentially a flat-bar road bike in many ways. It comes with three models to choose from, all of which have an ALUXX-Grade aluminium frame, Tektro hydraulic disc brakes, and an alloy D-Fuse seatpost to absorb road chatter. The Brava SLR is Liv’s current contender in the best cyclo-cross bike segment. Its responsive ALUXX SLR aluminium frame features oversized headset bearings, 1 1/4” top and 1 ½” bottom, for increased steering performance, stiffness and control.
With a lightweight aluminum frame that’s designed with a low standover height, Pre inspires young riders to get rolling. Made with 12-inch wheels and a quick-adjust saddle, it’s the perfect way to begin their cycling adventures. With Liv’s 3F design philosophy and cutting-edge lightweight aerodynamic innovations, Langma Advanced Pro Disc provides the winning advantage for every effort, from long hilly races to fast-paced criteriums. Nothing is more critical for comfort, function and overall riding enjoyment than a proper fit. giant KIDS BIKES are designed specifically for the unique ergonomic needs of women riders like you.
Founded in 2008 by Giant Group Chairperson Bonnie Tu as part of the Giant Group, Liv creates innovative bicycles and gear to fit and perform at the highest level. Faster still, the Envie is Liv’s women’s aero road bike, which has the power to maximise your time trial speed while remaining comfortable for 3-4 hour sportives. The insights Liv have gleaned from their Global Body Dimension Database inform the design of every one of their bicycles.
Women’s-specific geometry and sizing gives Alight Disc a stable, confident ride quality. And, thanks to integrated dropouts, it’s easy to personalize with racks and fenders. Fun Fitness The lightweight, balanced geometry of the ALUXX aluminum frame blends speed and stability for a ride that’s just plain fun.
Naturally, a Liv’s frame geometry will vary depending on the style of the bike. Explore neighborhood streets, ride for fitness or pedal your daily commute. At Contender Bicycles, our best tools for selling bikes are the people who ride them. Everyone at Contender Bicycles has extensive experience riding bikes across many brands.