Partnering with famed entrepreneur Gary Vee, K-Swiss debuts the world’s first signature sneaker for an entrepreneur, the Gary Vee 001. K-Swiss launches the Generation-K Campaign, positioning young entrepreneurs as the new heroes of youth culture, with the Gen-K Icon as the hero shoe. K-Swiss celebrates the k swiss tennis shoes 50th anniversary of the company, launching the 50 Love campaign. America’s Toughest Trainer, Jillian Michaels, host of The Biggest Loser, stars in a campaign to promote the benefits of Tubes. K-Swiss announces a long-term, official partnership with World Triathlon Corporation, owners of the Ironman brand.
This timeless design is available in the K-Swiss Classic 2000, which is an updated version of the classic shoe, featuring clean lines and a sleek silhouette. The signature K-Swiss D-ring lacing system adds texture while keeping feet secure. Get a sturdier option from the K-Swiss North Classic, a more substantial sneaker supported by a thick rubber outsole. For that traditional K-Swiss style with a modern twist, the K-Swiss Baxter has elegant layering without looking bulky. True to its California roots, K-Swiss’s GSTAAD line has two unique aspects.
Look for YG and K-Swiss to drop more YG-approved kicks throughout the year. The K-Swiss LX Classic is available at Foot Locker, Foot Action and Champs online and at select stores nationwide. k swiss white shoes Frankly, this campaign has some of the best visuals we’ve ever seen from a sneaker campaign. It’s the perfect setting for the rapper, who is from the Compton area of Los Angeles.
Centered around the shared LA home of both YG and the K-Swiss brand, the campaign was produced by Baron Davis’ production company, SLiC Studios, with YG as the Creative Director. Every brand has a story about its humble beginnings, and the K-Swiss brand is no exception. It all began when two Swiss brothers, Art and Ernie Brunner, moved to sunny California. They began creating a footwear brand designed specifically for the tennis court. The brothers themselves were outdoor enthusiasts and athletes, skiing down the slopes of mountains and lobbing balls across the tennis net.
Made with rich leather, the Classic VN is an affordable approach to peerless court style. What’s more classic than a shoe model called “K-Swiss Classic”? Honor the humble roots of the K-Swiss brand in a pair of the men’s K-Swiss Classic VN casual shoes.