Shakespeare Company Company Profile, Information, Business Description, History, Background Information on Shakespeare Company

For example, you’d not be using rods like this Ugly Stik Tiger to park up a distance from the tuna school and start casting poppers. This is more about trolling or dropping big flesh and live baits, floating baits, or even jigging. While it’s a surf and rock special, you would also use this anywhere you want some casting length and/or need strength to wrestle big fish. A good example other than surf and rock fishing would be targeting huge catfish from a lake or river bank.

shakespeare fishing

For over 100 years, Shakespeare has been one of the most recognizable brands in fishing. As more and more newcomers discover the joy of fishing, Shakespeare will be there, providing the gear and inspiration to make sure that the next bite will never be the last. Fishing has been a part of human life since the beginning of civilization. It originated as a way to get food, but over time became popular as a pastime. There are many references to angling in works of literature and other writings, indicating that it played a significant part in the development of human society. Anglers today enjoy looking back at their roots to discover which historical figures they can determine were also anglers.

Other Shakespeare tackle includes trolleys for ease of transportation, luggage and chairs for longer, comfier stays when carp fishing. Provide your account email address to receive an email to reset your password.We have changed website platforms. I remember when I was a kid I couldn’t wait to get my hands on an Ugly Stik.

With this rod in your hands, you’re set to tackle sharks, kingies, grouper and more. It’s a cool fishing stick for live baiting for record stripies. I really like this option for anybody on a strict budget who wants to fish the ocean rocks and surf.

Despite it being pretty light (an advantage), this has power to burn with plenty of casting length. I’d take this stick on any trip where I wanted more lure casting distance. It’s also ideal rigging for a smaller species of fish, knowing there’s some power backing you up should you hook-up bigger than expected. There are well over 100 years of history in the stalwart company, from swimbait heads to baitcaster die-hards they have rods to match every angler. Shakespeare, having been born in 1564, the year after this provision went into effect, would have grown up on a regular diet of fish. Though the unpopular provision was eventually overturned in 1585, it is possible that Shakespeare would have continued to eat fish regularly out of habit.

The rods made by Shakespeare cover multi-disciplines of fishing with casting rods, coarse rods, fly rods, poles, specimen rods and spinning rods. These rods all in term offer different specifications of weight, action, power and length that help cater to the anglers needs. For example, the Omni range offers match anglers a great, long lasting rod, made of three sections and a cord handle. The Sigma range caters across the disciplines with rods for pike, feeder, match, coarse, bass, fly and more. During the 1990s, the success of Shakespeare businesses helped Anthony Industries and its successor, K2 Inc., more than double annual sales from less than $300 million to the $638 million generated in 1997.

Company, the predecessor to the handful of Shakespeare businesses in operation during the 1990s. From its start, however, the company was best known for its reels, the signature product of the William Shakespeare Jr. Shakespeare proved to be an astute businessman, however, by not letting the shakespeare fishing parade of one successful reel after another lull him into complacency. Shakespeare’s response was to diversify, to develop other businesses outside the sporting goods industry and thereby reduce his company’s dependence on the vagaries of the nation’s economy and the changing seasons.

In 1990, Britain-based Nymofil, Ltd. was acquired and merged into Shakespeare Monofilament and in 1991 the decorative light pole business belonging to Stanhope Inc. was acquired to strengthen Shakespeare Electronic & Fiberglass’s business. In 1959, the company widened the scope of its operations by acquiring Waverly, Ohio-based Parallel Products Company, a maker of archery equipment that was organized into Shakespeare’s Columbia Products subsidiary. Next, the company made its first move into a foreign market, forming a subsidiary in Canada named Shakespeare shakespeare fishing rods Company (Canada) Limited in 1960. Located in a suburb of Toronto, Shakespeare’s Canadian subsidiary marketed sporting goods to Canadian markets. By the mid-1960s, diversification into the production of automotive parts, golf equipment, and archery, coupled with steady geographic and physical expansion, had created a formidably-sized Shakespeare enterprise. Multifaceted and poised for expansion on three fronts, the company was collecting nearly $50 million in annual sales midway through the 1960s and showed no signs of slowing its growth.

Dr. Arthur M. Howald, technical director of the Plaskon Company, was one of the legions of individuals who experimented with fiberglass’s strength and flexibility to create improved quality in existing products. Dr. Howald’s area of interest was in manufacturing a fishing rod constructed with fiberglass. After conducting experiments with fiberglass fishing rods, Dr. Howald turned over his results to Shakespeare Company.

He named it the “level-wind,” and took his creation on his next fishing trip. The level-wind worked well, drawing the line in evenly without the aid of a thumb. Those fishing alongside Shakespeare gawked at his homespun reel and asked to use it.