As of next year, the company will have been around a full century, with roots stretching back to the early 1900s when the future founder of the company, Antonio Pasin, arrived in America. The red test bike, an aluminum-framed M880 with a cloth front basket and a water bottle holder, is on the large side, and gives off an air of solidity. The styling is low-slung and retro, perhaps suggesting a 1930s motorcycle.
From 1942 to 1945, the company shut down its production of wagons and made five-gallon steel gas cans for the war effort. As men returned home at the end of World War II, housing was short and the 1944 G.I. Bill subsidized mortgages, allowing many to flock to the suburbs. The sale of wagons surged during the subsequent baby boom, and Radio Flyer razor ride ons branched out into gardening wheelbarrows to meet changing demands. Today, Radio Flyer still makes those red wagons, but it also makes electric bikes and scooters, tricycles, bounce houses—and Teslas for kids. The factory on the west side of Chicago closed in 2004 (it’s the design office now), and most products are currently made in China.
Another unique attribute is that one side of the wagon bed unzips, turning your wagon into a bench. You wouldn’t want to pull it around with legs dangling, but if you’re parked the bench mode is quite comfortable for three bigger kids who just need a place to sit. Its seat cushions wipe clean pretty easily, and it has two external cup holders and a very easy one-hand fold. To fold, simply pull up a handle in the center of the seat and it collapses into a rectangle. The ability to fold up this Radio Flyer compactly is a unique feature among this group of basic wagons.
Starlight plays an integral role in the partnership, ultimately connecting Radio Flyer with the patients. Starlight Radio Flyer Wagons distributed to hospitals across the country and played an integral part of a child’s pediatric care. Doctors, nurses, child life specialists and caregivers across the US rely on these wagons every day as an integral part of a child’s pediatric care.
The classic red had already been in use in hospitals for more than 20 years. But this year, the company will launch a patented, upgraded version specifically designed for ferrying sick kids. In 1933, Chicago was the host of the World’s Fair, Century of Progress, and Radio Steel was asked to be a part of the celebration. Antonio Pasin took on major debt to fund the construction of a 45-foot tall wood and plaster Coaster Boy statue depicting a boy riding a Liberty Coaster wagon. Below the Coaster Boy exhibit Pasin sold miniatures for 25 cents. During World War II, steel was essential war material; from 1942–1945, the company shifted production to portable five gallon Blitz cans for the US Army.
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