Even their name hearkens back to the social story format that Snap kicked off and was later copied by Facebook, Instagram and pretty much every other social media outfit. But at this point, I don’t think Facebook cares if everyone calls them copycats if it ultimately leads to more engagement. Ray-Ban’s most popular sunglasses are the Wayfarer and Aviator models. During the 1950s, Ray-Ban released the Echelon , which had a squarer frame. In 1965, the Olympian I and II were introduced; they became popular when Peter Fonda wore them in the 1969 film Easy Rider.
All images and clips export into Facebook’s View app using the glasses themselves as a temporary Wi-Fi hot spot for faster sharing. At this point, you can edit and share photos and videos directly to Facebook or Instagram, or usher them out of the walled garden by adding them to your photo roll. Ray-Ban Stories’ dual integrated 5MP cameras let you capture life’s moments as they happen from a unique first-person perspective.
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But the voice controls worked just fine during the few occasions when nobody could hear my shame. While I didn’t expect much when it comes to audio playback, the Stories surprised me with sound that was good enough for listening to light tunes or podcasts. I could see them being particularly useful while jogging or biking outdoors, where you want to maintain situational awareness.
Beamforming technology and a background noise suppression algorithm provide for an enhanced calling experience like you’d expect from dedicated headphones. The social network on Thursday showed off the glasses, called Ray-Ban Stories—a direct rival to Snapchat’s Spectacles. The $299 Facebook glasses, which use EssilorLuxottica SA-owned Ray-Ban’s classic Wayfarer frame style, let users take photos and video, listen to music and answer phone calls. While they lack AR, the technology that overlays digital content on the physical world, Facebook says it eventually plans to embed that functionality.
To date, Facebook hasn’t had a portable consumer hardware device in the market that works with a mobile phone and back-end software, and it’s clear the company is new at this. It lists only five “responsibility” rules for people who purchase the glasses. Believing that people will actually comply ray ban new wayfarer with these rules is either naïve or very optimistic. With Ray-Ban Stories, we can’t always know who is recording, when or where they are doing it, or what will happen to the data they collect. A small light indicates that the glasses are recording, but that isn’t visible from far away.