This festive top has a patriotic pattern with touches of tropical too. This style would look awesome with a pair of chino shorts or pants, and the material is lightweight, making it great for summer weather. The company launched its website and online shop in 2000 as polo.com by RL Media . In 2007, Ralph Lauren Corporation acquired the NBC share of RL Media and the website was relaunched as ralphlauren.com. In September 2015, it was announced that Stefan Larsson would replace the company’s founder, Ralph Lauren, as CEO in November.
It was followed by the opening of two additional restaurants – Ralph’s at 173 Boulevard Saint Germain Paris store in 2010 and The Polo Bar at Polo’s store in New York in 2015. In 1977, Diane Keaton and Woody Allen wore Lauren’s clothes in the Oscar-winning film, Annie Hall.
And unlike the yuppie, predominately white connotation of the 20th century, now it’s ripe for anyone’s taking. “I think that in many of Ralph Lauren’s ads there’s a connection to the American dream or the lifestyle of the rich and famous—or what we believe is the lifestyle of the rich and famous,” hypothesizes Sjöö. “I guess as people we have always longed to see or know or be what the rich and famous are.”
Ralph Lauren designs the official Opening Ceremony and Closing Ceremony parade outfits for the U.S. teams in addition to an assortment of village-wear apparel and accessories. In 2006, Ralph Lauren Corporation became the official outfitter of Wimbledon. Lauren is the first designer in the tennis tournament’s history to be chosen to create uniforms for all on-court officials. In addition to Company-operated locations, international licensing partners operated 93 Ralph Lauren stores and 42 dedicated shops, as well as 133 Club Monaco stores and shops at the end of Fiscal 2016. The 98-seat restaurant, RL, opened in March 1999 in Chicago adjacent to its largest and world flagship Ralph Lauren store at the corner of Chicago and Michigan Avenues on the Magnificent Mile.
Ralph Lauren Corporation is the exclusive Official Parade Outfitter for the U.S. Olympic and Paralympic Teams, with the right to manufacture, distribute, advertise, promote, and sell products in the U.S. which replicate the Parade Outfits and associated leisure wear. The Company has polo dress shirts established a partnership with athletes serving as brand ambassadors and as the faces of the advertising, marketing, and public relations campaigns. Finally, pair all of your Fourth of July outfits with the Honourable Mention Cap that will help keep your eyes out of the sun as well.
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Also in October, Ralph Lauren Corporation has appointed former Obama administration consultant Valerie Jarrett to the board of directors. Lauren started The Ralph Lauren Corporation in 1967 with men’s ties. At 28 years-old, Lauren worked for the tie manufacturer Beau Brummell.