The frame is fitted with lightweight components that are sized specifically for young riders, including cranksets and cockpit components for various wheel options . KEY PERFORMANCE FACTORS Lightweight – High-quality ALUXX aluminum construction delivers exceptional frame performance with lightest weight in its category. Youth-specific features – Lightweight components for enhanced control and safe, ergonomic positioning and fit. Versatility – Comes with tires that can be ridden on roads, gravel or dirt. Amp up your trail-riding speed with this lively 29er that climbs, descends, and rails rugged singletrack. With its lightweight composite frameset and progressive frame geometry, it delivers smooth-riding confidence on the trickiest terrain.
The Contend gives cyclists entering the sport a budget-friendly option to satisfy their needs. It uses a robust alloy frame with endurance geometry similar to the Defy and Avail. Cyclists who are looking to venture far off the beaten path may enjoy the Contend AR which uses ultra-wide 38mm tires to enhance the bike’s all-road capabilities. Seeing the opportunity for more growth, Lui and Lo decided to branch out and produce their own bike brand.
With Giant Retail Academy, we’re developing a new curriculum each year, plus specific subject matter to attract owners, shop managers, salespeople, service technicians, and entry-level retail staff. Here in Newbury Park, we’re blessed with one of the best riding environments in the world, with gorgeous giant mountain road, gravel, and MTB options right outside our office door. What GRA teaches for half of the day is applied during the other half to a top-notch experience on the bike, right in our own backyard. We share our passion for cycling with our retailers and offer them full transparency here in our home .
This was only after initial resistance by the Union Cycliste Internationale and subsequent amendment to its regulations to allow for bicycles with a sloping top tube. If you need a triathlon bike, a basic urban bike, or an e-bike, Giant and Liv have plenty of options in every price category that can satisfy your needs. Check out our Giant collectionand Liv collection to see all the Giant and Liv bikes we offer. The Reign SX is a 27.5” aluminum-only version that increases downhill performance even more with the addition of a coil shock and a 180mm fork.
It supports several top race teams in road and mountain bike racing that have achieved some major professional wins. In 1987, with the high-volume production of their CADEX carbon-frame bike, Giant was the first major bicycle company to mass-produce a carbon road bike. Yes, e-bikes are one of our fastest-growing global categories, and we’re very dedicated to them. In fact, we’ve been producing e-bikes since as far back as the 1990s. We are also supporting and promoting education and proper trail etiquette within our local trails.
Proven suspension setup – FlexPoint rear suspension offers 120mm of travel for smooth-riding confidence on climbs and descents. High-quality aluminum frame – The lightweight, stiff, and durable ALUXX aluminum is hand-built and engineered in-house by the world leader in alloy bicycle technology. This full-suspension 29er features cutting-edge Maestro suspension and progressive geometry to help you crush all singletrack, from smooth and fast to steep and technical.
The D-Fuse seatpost helps smooth out rough roads, and ergo bar ends keep your hands comfortable on longer rides. The fast-rolling wheels can fit high-volume tires up to 32mm in width, and they’re tubeless ready so you get a smoother ride, more grip, and fewer flat tires. Powerful disc brakes give you added control in all types of weather, and easy-to-use rack mounts make FastRoad SL a smart choice for commuting, fitness riding, and weekend adventures. Light and agile – ALUXX SL aluminum frame with updated geometry paired with a composite fork minimizes weight and produces a quick, nimble ride quality. Smooth and comfortable – Innovative D-Fuse seatpost absorbs road vibrations, and ergonomic bar ends protect your hands, keeping them comfortable on longer rides.
We own two stores, which helps keep us relevant, as well as very cognizant of how challenging retail is, and how quickly it changes. We’ve come to understand that retail is a living and evolving environment, and it’s grand experiences with riders that keep them in the family. Retail must be loved, nurtured, and managed with immediacy—you simply cannot do that well from afar. I know of no brand that has stores that thrive, despite a remote staff.
The Giant Manufacturing Company in Taiwan has not, as one might suspect, always produced Giant brand bikes, but it has always manufactured bicycles. King Liu founded his company in 1972 as a frame manufacturing subcontractor for a variety of bicycle brands. It wasn’t until 1981 that the cycling brand Giant, as we know it today, came to exist. It was only then that Giant began engineering, manufacturing, and selling its own models, while still manufacturing frames for other brands. Today, Giant continues to lead the way with affordable and high-performance road, gravel, cyclocross, mountain, urban, and e-bikes.